Customised mailing
With wein.plus:mailing, your message reaches a selected group of recipients exclusively. We can freely select the target group(s) for you from the extensive wein.plus database. All recipients have actively registered with wein.plus themselves and have expressly agreed to receive advertising by e-mail. And the emails arrive at the precise moment when they are most relevant to your target group.
Advertising by e-mail is ideal for
- Invitations to events to all private and/or business members of wein.plus - internationally, nationally, regionally or within a radius you specify around the event location (e.g. 100 km)
- Press releases to all media professionals registered on wein.plus
- Mailings to all or selected specialist retailers in a region or country (possibly with a specific product range focus, e.g. Italian wines)
- Mailings to restaurants and/or hotels in a region or country
- Advertising for a specialist shop within a radius defined by you (e.g. 20 km)
Selections are possible according to many criteria:
- ■ Country
- ■ Postcode area
- ■ Language
- ■ Journalists, bloggers, influencers, multipliers
- ■ Wine producers
- ■ Wine merchants (general or with a specific product range focus)
- ■ Delicatessen traders
- ■ Caterers, sommeliers, hoteliers
- ■ and according to many other individual criteria
Our successful partners with e-mail advertising:
According to the study 'Efficiency of marketing channels in online and offline interactive retail' by BVH and Trusted Shops, email marketing is the most efficient online tool. 32 per cent of mail order companies say that email marketing has a high response and repurchase rate.
Federal Association of the Digital Economy
www.bvdw.org